No Point - Laura Brownlie.

No Point
Directed by: Ben Hogan.

 "Ben is a keen Tennis player. Barnaby is his hopeless coach"

http://www.virginmediashorts.co.uk/film/5384/no-point#.VCPxnrFmbkd

This Film is a comedy in the style of a documentary.  This can be shown by Rick Altmans Semantic and syntactic codes

Smoking While Coaching

Semantic codes. (Documentary, Comedy)

• Interview room
• Smoking and drinking while coaching
• Hand Held Camera
• Coaches Costume
• Coaching from a book.

Syntactic Codes (Documentary, Comedy, Both)

Interview

• Voice Over
• Music
• Serving out of a plastic bag
• In the bathroom together
• Coach not knowing what he's doing (hot water)
• Talking to the camera
• Comedic stereotypes

This film variries form a normal documentary as it's has the comedic element because he can't hit the ball over the net.  The use of these to genres together create a Sub-genre, the combination of a documentary and a comedy if sometimes called a Mockumentary, or a Parody. this would be one of its unique selling points. Another unique selling point of this film would be the that it is sports related, this also brings another genre in to this film creating another hybrid.

The Main target audience would be sports fans or people who play sports of any age.  These people know what it's like to train and work hard and are more likely to get some of the smaller jokes. Like the comment about having a hot bath after exercising, where it's supposed to be a cold or an ice bath. This film would be shown at independent cinemas, at film festivals or it could be shown at some sporting events e.g. before or after a match. This would get the film out directly to its target audience.